Currently Browsing: Marketing

Why the right book reviews are So Important for Authors

When Maralyn and I review books for Success, we are fair and positive. We leave space for readers to add their own reactions and opinions. When seeking reviewers for our books, it was important to select experts in their fields of food, travel and marketing, with successful results. We are sharing the...

Tips for an Effective Website

Fifteen Tips for Developing, Improving, and Increasing the Value of your Website  What’s the objective of your website and does it promote you or your team?   As someone who speaks at conferences on writing, conducts workshops, and attends many professional development sessions to keep learning, my head is...

Does Google Know Where You Are?

9 Steps to Improve Your Rankings! Whether you are a writer or in another line of business, you want Google to be able to find you. If you have a website, you want it found, ideally on the first page. If you don’t have a website, but want to build an internet business presence, you want to be easily located....

Statista Chart: Google and Facebook Dominate U.S. App Landscape

I enjoy these stats from Statista Chart, that I wanted to share this one on top social networks that are important for writers.   With a reach of 72.6% among iOS and Android app users, Facebook ranked as the most popular mobile app in the United States in September 2014. According to comScore’s...

Jim Cox Report Shares “Make Sure Your Website Has the Right Stuff” from Marsha Freedman

One of my long time cyberspace pen pals is a Marsha Freedman, an experienced and exceptionally competent book publicist who has work in this field almost as long as I have. She also puts out an informed and informative newsletter for the publishing industry called “The PR Insider”. From time to...

A Valentine for Your Readers

by Gillian Nicol Nothing says reader appreciation like a good old-fashioned giveaway. Pairing a book giveaway offer with a holiday like Valentine’s Day is a sure way to attract attention and assure your readers that you care about them. Giveaways are a great way to engage readers while expanding your fan...

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