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Our $uccess blog will feature writing, marketing, and publishing tips we continue to learn since writing our 2009 INDIE Finalist workbook $uccess, Your Path to a Successful Book keeping our readers abreast of the everchanging skills required to write, publish and sell a successful book. We will also have guest commentators. Achieving your goals as a writer is what matters. Anything we can do to help you get there is our goal. We welcome your comments and hope you will sign up for our bi-monthly (or whenever we have enough material) newsletter.

Posts Tagged ‘blogger’

Interview with Writer Marilyn McFarlane of Portland, OR

Tuesday, August 31st, 2010

Tododay’s interview is with Marilyn McFarlane from Portland, OR. Interviewing all of these different writers is quite interesting for me. It is always nice to gain insight into another in the same field.

Maralyn: Could you give us some of your background information?

Marilyn: I live in Portland, Oregon, with my husband and 2 fluffy cats. The Pacific Northwest is wonderful, if too wet at times, but the rest of the world constantly beckons, so I write mostly travel.  A plethora of early jobs—not exactly careers—led me to fulltime freelancing 30 years ago.  Secretary, typist, TV news writer, blood drive organizer, library assistant, gift-wrapper (I tied some pretty fancy bows in my day) and Mom, the non-income producing but most important job.  The travel bug bit when I was a 16-year-old exchange student and kept a rhapsodic journal.  An endless curiosity, a reporter’s instincts, an interest in other countries and cultures, a love of nature … these pushed me into travel writing. The field looks a lot different these days, but still is a great place to wander.

Maralyn: What genre of writing do you prefer?

Marilyn:  I focus on world travel, especially offbeat finds, but I look for an interesting angle even in the most famous, well-trodden places.  Somehow my writing manages to always include food and wine.  Chocolate fits in nicely.

Maralyn: Do you have any tips or suggestions for writers?

Marilyn: A writer could eat up every minute in the day researching, marketing, looking for outlets, agonizing over social media.  What we want to do is write, right? It’s hard to maintain that balance. A few tips:  Follow a few helpful websites and blogs; get active in a writers’ organization (or two—not a dozen); put yourself into an online networking group; attend occasional conferences. Practice yoga, take deep breaths.

Maralyn: Do you blog?

Marilyn: I just started my blog this year and would have done it earlier if I’d known it would be so much fun.  I like writing short, personal, breezy pieces with a sense of place and include useful tidbits for other travelers.  I post links I find interesting and plan to add book reviews. Send me travel-related books and I’ll review them and post links.

Maralyn: That is a nice offer for those reading that have travel books.  How were you inspired to blog?

Marilyn: I got into blogging after being on the organizing committee for Travel & Words, the Pacific NW Travel Writers Conference. We did so much online publicity, I felt comfortable branching into my own blog.

Maralyn: How often do you blog?

Marilyn: I aim for 3 posts a week— and I’ll get there eventually. Since I also write for websites, mainly Europe Up Close, it’s a matter of making the time.  (I hear Danielle Steel writes 18 hours a day. Alas, that won’t work for me.)

Maralyn: Have you discovered an effective means of gaining traffic?

Marilyn: Word of mouth, writers’ organizations, professional media groups, referrals that come from I know not where.

Maralyn: Do you query for your assignments?

Marilyn: As a staff writer for Europe Up Close, I write about wherever I go in Europe, no assignment needed. For print media, I’ll send a query before I write the article unless it’s going to be a reprint or quick rewrite.

Maralyn: Do you attend many writers conference and how do you feel about them?

Marilyn: I love conferences for networking, seeing old friends, and making new contacts. If the substance is useful, all the better. Another NW Writers Conference will be held in 2011, and I’m sure it will be excellent. There’s also a one-day seminar in Portland on Oct. 2, and that promises to be terrific, very helpful to writers. I should know, I’m on the committee to set it up. (www.travelandwords.com)

Maralyn: What do you find the most difficult aspect of being a writer?

Marilyn: The same old complaint—so much to do, so little time. One needs to play, after all, and garden and read and sit around with friends and a bottle of wine.

Maralyn: What is your approach to research?

Marilyn: Be observant, talk to strangers, ask a million questions on the road, and Google. Also books, of course. It’s a scattered approach but works.

Maralyn: Do you have any inside tips for those starting out as writers?

Marilyn: Start simple, have a clear, clean site that is easy to navigate. I’m still learning, and am happy to share what I find as I go.

Maralyn: Do you use social networking?

Marilyn: I belong to several professional organizations, online and off, and spread the word there. I follow other blogs and Twitter.  I keep in mind what an SEO expert told me:  80% content, 20% marketing, always. Don’t push it.

Maralyn: Have you written any books?

Marilyn: I’ve written several guidebooks: Best Places to Stay in the Pacific Northwest, Best Places to Stay in California, Quick Escapes in the NW, and others.  A non-travel book that is especially meaningful to me is Sacred Myths: Stories of World Religions. No book plans currently.

Maralyn: Where can readers learn about you?

Marilyn: My website is www.marilynmcfarlane.com, the blog is www.lightheartedtravel.wordpress.com. (I welcome subscribers and comments, and knowing about other writers’ travel blogs.) Many of my travel stories are at www.europeupclose.com.

Thank you Marilyn for your insightful interview. Obviously, I enjoy sharing with others and learning what other writers like. Even though we have so much in common, we also share different insights.

If there are writers out their who would like to be interviewed, please send your e-mail address to mdhill@noralyn.com and say if you want the author/writer questions or writer/blogger questions.  I send these out as quickly as I can and when you respond, you are entered in queue.

Maralyn D. Hill, President
International Food Wine & Travel Writers Association
Books By Hills Success With Writing Where & What in the World
Member: Society of Professional JournalistsFinalist in the Writing and Publishing category of the 2009 Next Generation Indie Book Awards, ”$uccess, Your Path to a Successful Book,”

Interview with JoAnna Haugen, Writer, Editor, Blogger…

Saturday, August 7th, 2010

A former 8-to-5 Corporate America employee, JoAnna Haugen now makes a living as a full-time writer, editor, copywriter, blogger and ghostwriter.

I had the pleasure of meeting JoAnna in January 2010 on the International Food Wine & Travel Writers Association Conference at Sea. JoAnna was the scholarship winner for IFWTWA. The committee certainly made a fine selection, as JoAnna has been a member that realizes the importance of getting involved and constantly learning.

JoAnna’s writing is active and engaging and I read several pieces she has published during the past year. She keeps getting better and I’m delighted to share this interview with you.

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1. Please introduce yourself: provide some background, i.e. where are you from, how did you start writing, is there anything specifically interesting about you? If you had another career first, how/why did you switch to writing?

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I’ve always been a writer at heart, and I knew I wanted to work in some sort of international capacity, so I majored in public relations and minored in international business and German. Right out of college, I served in the Peace Corps in Kenya, which provided me with a sense of understanding about what is really important in my life. After that, I worked a series of jobs in Corporate America, but I discovered quickly that passion isn’t really valued in the workplace, and I wasn’t content on just being a commodity. After attending Burning Man in 2009 where I met many people who were living their dreams, I quit the cubicle life and ventured out to become a full-time freelance writer and blogger, which is what I’ve been doing ever since.

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2. What type of writing do you focus on, food, wine or travel or all three?

I am more of a travel writer than a food or wine writer though I do food reviews for the online travel guide I write for, Why Go Las Vegas . My personal blog, Kaleidoscopic Wandering is exclusively travel with a touch of food tossed in when appropriate. I also work on many other writing projects that aren’t related to travel, food or wine.

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3. What can you share with others as to important tips or suggestions for other writers on writing and finding outlets for articles?

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I’ve learned as I’ve gone along and I’m definitely still learning how to navigate this career field, but my best tips for people who are new to freelance writing are to look way beyond the newsstands for ideas on where to pitch ideas, take networking seriously, become involved and integrated in social media, never burn bridges and always say thank you. Too many people forget to say thank you.

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4. How did you get started writing and blogging?

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I began keeping a personal travel blog in June 2009 as part of the Roads Scholarship program. I can’t believe how far it’s come in just a single year. I have a very loyal following of readers and make some extra money on advertising every month. It’s humbling to know people seek out my blog to read about my travels.

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5. How often do you blog?

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I post every Monday and Thursday on Kaleidoscopic Wandering. I post several posts and features on WhyGo Las Vegas every week.

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6. What has been the most effective means of gaining traffic/followers?

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I use social media (Twitter, Facebook, StumbleUpon) to draw traffic to my blogs, but once readers are there, I make sure I engage them by replying to their comments and starting conversations so that they become return visitors. I also spend a lot of my time reading and commenting on other blogs.

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7. If you also write articles, do you query for assignments before you write or after the article is done?

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I very rarely write on spec. I almost always query before writing, though there are a few publications for which I’ve made an exception. The main reason is that I honestly don’t have the time to write something if I don’t know it’s going anywhere.

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8. Do you go to food, wine or tavel writers or blog conferences?

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I attended the Travel Blog Exchange travel blogging conference in 2010 and plan to do the same in 2011. Interacting with people face-to-face is so important in the travel writing and blogging industry!

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9. What’s the most difficult part of your job?

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Because I work on so many things—blogging, copywriting, article writing, editing—in so many different fields, my biggest struggle is jumping from one project to the next. It takes a lot of cognitive effort to make that switch, which I usually do several times a day.

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10. Have you learned any inside tips along the way you could recommend to writers/bloggers starting out?

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People should be writers or bloggers because they love it, not because they hope to make money at it. It takes awhile to make this job work financially, and there will always be frustrations about low or lack of pay, but if you have a passion for writing or blogging, it’s a lot easier to deal with those setbacks.

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11. Do you use social networking to promote your blog? If so, which ones work best for you?

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Regardless of what I’m working on, I always have one hand in social media. I use Twitter constantly, and I also have a Facebook fan page for my travel blog, which drives a significant amount of traffic to the site. I am also on StumbleUpon, which I use strategically in promoting my site along with other interesting sites I find around the web.

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12. Have you considered writing a book? If so, could you tell us about the subject and any titles you may have already?

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I have written a book, but it’s not related to travel, food or wine. My first book is actually a rhyming children’s picture book. My agent, Bree Ogden, is currently working with me to find a publisher for it.

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13. Where can readers learn more about you?

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Feel free to follow my travels at Kaleidoscopic Wandering or on Twitter. My professional portfolio is also available online.

If you would like to be interviewed, please let me know if you want the author/writers, writer/blogger or publisher questions.

My preference for bloggers are those who write on food, wine, travel or writing.

Maralyn D. Hill, President
International Food Wine & Travel Writers Association
Books By Hills Success With Writing Where & What in the World
Member: Society of Professional Journalists

Finalist in the Writing and Publishing category of the 2009 Next Generation Indie Book Awards, ”$uccess, Your Path to a Successful Book,”