Promotional Campaign & Publicity 9

Speak up. When asked, What do you do, don’t be shy. Say, I’m an author, or I recently published a book. It does not matter how good a writer you are or how many books are published, if no one knows about it. Promoting your book does not end. You are the best person to promote your work. After all of the...

Promotional Campaign & Publicity 7

This excerpt is from Success, Your Path to a Successful Book, by Maralyn D. Hill and Brenda C. Hill. Promotional advertising: Be sure to have customized book marks to pass out linking to your website. Leave behind some type of promotional gift for the people working at the bookstore and others...

Promotional Campaign & Publicity 6

This excerpt is from Success, Your Path to a Successful Book, by Maralyn D. Hill and Brenda C. Hill. Penny C. Sansevieri, http://www.RedHotInternetPublicity.com  also gave us some tips for Internet press releases. She emphasizes to get as many of your key words into the first paragraph as possible. Be sure...

Promotional Campaign & Publicity 5

This excerpt is from “Success, Your Path to a Successful Book,” by Maralyn D. Hill & Brenda C. Hill. Tip: Line up book signings. Do not limit yourself to bookstores–specialty shops and various stores and civic events are equally effective. Local markets and libraries are usually...

Promotional Campaign & Publicity 6

This excerpt is from “Success, Your Path to a Successful Book,” by Maralyn D. Hill & Brenda C. Hill. Online press releases–in addition to regular press releases, online press releases are a must for more coverage. According to www.expansionplus.com, 98% of journalists go online...